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Live Load Release: Hop Drop 2.0 Hazy IPA


Friday, July 26 • all-day event

We’re doing another live load Friday, July 26! A live load means that the beer is packaged the very same morning it’s delivered to stores and put on the shelves. It’s the freshest beer you can possibly get.

Hop Drop 2.0 Hazy IPA is our second fresh release, but it’s the very first time we’re canning a New England-style IPA. The recipe is based off a recent small-batch brew, Ida-Who NEIPA. This beer got such a great response from you all that we decided it was the perfect beer to package for our Hop Drop Series. NEIPA’s are meant to be fresh, and it doesn’t get any fresher than this.

Hop Drop 2.0 Hazy IPA lands with a pillowy soft mouthfeel thanks to loads of Flaked Oats in the mash. With the vast majority of the Idaho 7, Azacca, and Citra hops added post-boil and in 2 hefty dry-hop additions, the bitterness is subdued but hop flavors and aromas of citrus, mango, and pineapple abound. 6.7%ABV | 36 IBU

Below is a list of stores getting 16oz 4-packs of this fresh release. Catch the Rohrbach crew at various locations doing samplings and stocking shelves!

17 Monroe County area Wegmans
Mendon Meadows Marketplace
R's Market
585 Rochester Beer
Beers of the World
AJ's Beer Warehouse
Food Towne
Shur Save
Honeoye Falls Marketplace
7-11 East Main

Earlier Event: July 18
Release: Pineapple Wheat
Later Event: July 31
Food Truck Rodeo